| Term | Meaning |
|---|---|
| Agent (person) | Team member responsible for a customer ("Assign agent"). |
| AI Agent | Virtual assistant with Artificial Intelligence that answers customers on its own. See AI Agents. |
| AI credits | Plan balance consumed by AI answers. |
| API | A way for another system to talk to WhatzAI CRM automatically. See API. |
| Automation / Flow | Service script built with blocks (menus, questions, conditions). See Automations. |
| Campaign | Sending the same message (template) to many contacts. See Campaigns. |
| Contact | A customer's or lead's record in the CRM. |
| CRM | System to organize customers, deals and history. In WhatzAI CRM, it is the Contacts and Pipelines area. |
| Custom field | Extra information you create for contacts (tax ID, birthday...). |
| Deal | A sales opportunity (pipeline card), with a value and Open/Won/Lost status. |
| Default Agent | The AI Agent used when the chat has no specific agent. |
| Instance / Connection | A WhatsApp number connected to the system. |
| Internal note | A yellow message that only the team sees. |
| Kanban | A board with columns and cards, used for the pipeline. |
| Lead | A potential customer who showed interest. |
| Official API (WABA) | The official WhatsApp Business connection, made with Meta, without a QR code. |
| Owner | The team's owner, with full access and responsible for payment. |
| Pipeline / Funnel | A board with the stages of a sale or a support ticket. |
| Prompt / Instructions | Text that tells the AI who it is and how to behave. |
| QR code | Code scanned with the phone to connect WhatsApp Web. |
| Quick reply | A shortcut (e.g. /bank) that inserts a ready-made text. |
| Stage | A pipeline column (e.g. "Proposal sent"). |
| Tag | A label to classify contacts (e.g. VIP). |
| Team / Workspace | Your "company" inside the system. Each team has its own numbers, chats and contacts. |
| Temperature | How close to buying the contact is: Hot, Warm or Cold. |
| Template | A message pre-approved by Meta, used on the Official API. See Templates. |
| Token | A secret code used to authenticate integrations (Meta, API). |
| Trigger | What makes an automation start (keyword, first message...). |
| Variable | A placeholder filled in automatically, such as {{contact.name}}. |
| Webhook | An address that receives automatic notices from another system (e.g. messages from Meta). |
| 24-hour window | Official API rule: after 24h without a customer message, only approved templates can be sent. |
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The meaning, in plain words, of the terms you see in the system.
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